Four friends on a cliff edge, one holding a red flare trailing smoke over the sea

Project —

Brand Film

·

2025

Wildfire

Wildfire

Wildfire

Four friends, one flare, and the brand's first film in a decade.

Four friends, one flare, and the brand's first film in a decade.

Four friends, one flare, and the brand's first film in a decade.

Client

Northfold

Client

Northfold

Director

Mara Ellison

Category

Brand Film

Year

2025

Runtime

02:10

Format

2.39:1

Northfold needed a brand film that felt like a memory rather than an ad.

Northfold needed a brand film that felt like a memory rather than an ad.

Northfold needed a brand film that felt like a memory rather than an ad.

The approach

Three days on the north coast, natural light only, the flare as the single colour in every frame.

What we made

  • Brand film

  • 60s / 30s edits

  • Photography

Four friends on a cliff edge, one holding a red flare trailing smoke over the sea

The film

2.39:1

·

02:10

Wildfire

(02) — Results

3

3

3

Days on location

2:10

2:10

2:10

Hero film

11

11

11

Festival selections

(03) — Stills

Red flare smoke drifting across a rocky northern coastline at dusk
Film crew with a camera on dolly track on a lamp-lit street at night

(04) — Credits

Crew

  • Producer — Alba Reyes

  • Director of Photography — Jonas Wirth

  • Editor — Sam Orrell

  • Music — Odette Lane

Recognition

  • Berlin Commercial — Best Brand Film (nominee)

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